Media Sales Manager

The Blade

The Blade

Marketing & Communications, Sales & Business Development
Toledo, OH, USA
Posted on Thursday, July 11, 2024

The Blade, a division of Block Communications Inc., is the most trusted local source of news in northwest Ohio and southeast Michigan and has been since 1835. The Blade has evolved with the times, growing from a great newspaper to a digitally savvy provider of news and information. Blade employees live and work in the communities we cover, and reflect the communities’ diverse population, ideas and contributions.

The Blade, an award winning, family-owned multi-media company, is seeking an experienced Media Sales Manager to join our Advertising department. The Media Sales Manager should have proven leadership abilities and a passion for mentoring and growing a sales team.

The Media Sales Manager reports directly to the Director of Sales and is responsible for the following functions at The Blade:

  • Lead a sales team on all aspects of advertising sales to achieve revenue and digital objectives.
  • Coordinate and develop training programs for sales staff and evaluate reps’ sales activity to manage performance potential.
  • Assist sales reps on sales calls and provide assistance with sales presentations and proposals.
  • Assist sales reps in building strong long-term relationships with new and existing accounts.
  • Actively participate in the creation and implementation of sales opportunities and initiatives that will grow revenue and provide value to customers.
  • Analyze research data to assist with targeting growth opportunities, with a heavy emphasis on the growth of digital advertising.
  • Develop fluency with all Blade digital products and offerings.
  • Assist director of sales in the preparation of revenue and expense budgets.
  • Collaborate with other department managers to support overall company goals and objectives.
  • Follow and enforce the Company’s policies and procedures at all times.
  • Additional responsibilities and projects as assigned in support of business objectives.

The successful candidate should possess the following:

  • Bachelor’s degree, preferably in marketing and advertising;
  • 5 years of sales experience, preferably on digital platforms;
  • 2 years of managerial/supervisory or training experience;
  • Experience or knowledge of print media is a plus;
  • Knowledge of social media platforms, including Facebook, Instagram, Twitter and TikTok;
  • Strong verbal and written communication skills as well as strong interpersonal skills;
  • Strong analytical skills and attention to detail;
  • Ability to effectively manage and mentor staff;
  • Display exceptional work ethic, time management, and organization skills.

The Blade is an Equal Opportunity Employer (EOE)